Why Qualified People Aren’t Getting Interviews
If you’re applying to roles you’re clearly qualified for and still hearing nothing, it’s probably not your experience.It’s your visibility.What’s really happening behind the scenesMost recruiters aren’t reading every resume or scrolling LinkedIn hoping to “discover” hidden talent.They’re searching.They search by: Job titleKeywordsRecent, relevant experienceThey don’t infer. They don’t guess. They filter.If your resume or LinkedIn profile doesn’t match the exact terms they typed into the search bar, you may never show up, even if you could do the job in your sleep.The LinkedIn 360 algorithm (360Brew) changed the rulesLinkedIn’s algorithm has evolved into a reasoning engine often referred to as “360Brew.” The important part for job seekers:LinkedIn starts by analyzing your profile first—then uses that to determine what you get shown, who you get shown to, and how you rank in search/results. SourceA few implications you can use immediately:Your Headline and About section carry outsized weight (what’s at the beginning matters most). LinkedIn rewards alignment: what you say you do in your profile should match what you post about and engage with. Your recent likes/comments/shares help create a “live briefing” of what you’re associated with right now. In plain English: your profile isn’t just a bio. It’s the input the system uses to classify you.This is the part I want you to remember...The issue usually isn’t that hiring managers don’t “see your value.”It’s that the system never gave them the chance to see you.Visibility comes before evaluation.
